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We are the world’s first producer of Cradle to Cradle Certified™ carbon black. We choose to change the industry with breakthrough technology and with passionate people. Carbon black is usually produced by burning fossil fuels and therefore emitting large amounts of CO2. We produce carbon black by extracting it from waste tires and converting the remains of the tires into oil and gas. These green energy sources can be converted to heat, electricity or steam and they provide an additional income stream to our business model.